The final poster design is uploaded here after the students have implemented imporvements. Students will also upload thier self-evaluation to this post as final sumbmission.
2D Design Portfolio
Wednesday 30 May 2012
Pomotional Poster
In this entry students will also
include their report. Peers, House
Captains and Heads of House will then record their feedback and suggested improvements
by commenting on this post.
Repetition: Logo Design
How has repetition been achieved in you logo?
What worked well in the design of your logo?
What difficulties did you have and how did you overcome
them?
Alignment: Business Card
How has colour, contrast and alignment been used in my
design?
Why have I used these principles the way I did?
What message dose if communicate to the audience?
How can I improve my use of these principles in future
designs?
Contrast: Flyer Design
Students will
use the following question to help them reflect on the flyer design they have
created. The following gives some examples of how students might respond.
What made the original design
unappealing?
·
All the
same font type
·
All the
text is the same size, there is no hierarchy of information
·
All the
text is in capital letters and makes it hard to read at a glance
How have I used contrast to improve the
flyer design?
·
Contrast
in fonts
·
Contrast
in font size
·
Contrast
in font weight
What did I find difficult or how could
my design be improved?
·
I found
it difficult to choose the right contrasting fonts
·
It was
hard to know what size to make the different bits of information
How will I use contrast in my future
designs?
·
Contrast
in fonts
·
Contrast
in font size
·
Contrast
in layout
Colour: Logo Analysis
Source: http://media.gm.com/media/au/en/holden/photos.detail.html/content/Pages/galleries/au/en/logo.html
The Holden logo features two colours Red and Black. Generally red conveys action, danger,
passion, love, excitement, heat, pain, assertive. Associations commonly made by the use of the
colour black include sophistication, power, mystery and seriousness. Taking this into account Holden as appropriately
selected these colours to position themselves as a business that are serious
about their cars. Holden also uses these
colours to tell their audience that their cars are quality and sophisticatedly designed
so that the driver will experience the action, excitement and power that come
with owning a Holden car. This is a
clever used of colour to subtly convey a powerful message.
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